{"product_id":"the-power-of-branding-by-lais-niemann","title":"THE POWER OF BRANDING\n\nLaís Niemann","description":"\u003cp\u003e\u003cspan\u003eAfter three months developing this product, extensive research, and four years building brands in practice, The Power of Branding was finally born. This is not a shallow book created simply to offer beautiful phrases or generic concepts. The 54 pages of content were developed and adapted from studies on branding and, above all, from the perspective I have built over the past few years as an entrepreneur, creating brands, developing products, and experiencing the real challenges of turning ideas into businesses. Here, I have brought together lessons, strategies, mistakes, successes, and principles that I consider essential for anyone who truly wants to build a strong brand, create a connection with their audience, position themselves clearly, and transform an idea into a business that sells. This content was created for entrepreneurs who want to understand what truly exists behind a real brand: identity, positioning, experience, communication, perceived value, and strategy. The Power of Branding brings together knowledge, practical experience, and vision for those who want to build a brand with presence, connection, and real potential for growth.\u003c\/span\u003e\u003c\/p\u003e","brand":"Laís Niemann","offers":[{"title":"Default Title","offer_id":45652711571542,"sku":null,"price":150.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0584\/7046\/5622\/files\/IMG-3788.png?v=1787660373","url":"https:\/\/laisniemann.com\/products\/the-power-of-branding-by-lais-niemann","provider":"Laís Niemann","version":"1.0","type":"link"}